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Writing

Fifteen posts.
One argument.

The Care Capital series starts with the fear nobody was naming and works through the evidence before arriving at the framework and what it looks like in real product teams.

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Phase 1
Diagnosis

The series opens by naming what most organisations are not naming: the human cost of AI adoption in product teams. Eight posts that build the case before a single solution is offered.

01
Diagnosis The productivity paradox Why AI is making product teams faster at going in circles.
02
Diagnosis The fear we're not naming The anxiety running through product organisations that nobody has named clearly enough to act on.
03
Diagnosis The gap nobody is designing for The space between AI capability and team readiness, and why most organisations are falling into it.
04
Diagnosis The mercenary trap How AI adoption is driving incentive misalignment, and why the best people leave first.
05
Diagnosis The shape of the challenge A structural map of what is happening to product teams navigating AI, beyond the surface symptoms.
06
Diagnosis The homogenisation problem When everyone uses the same AI tools in the same way, product thinking converges. What this costs.
07
Diagnosis What makes a team work The research on high-performing product teams, and what it tells us about AI readiness.
08
Diagnosis, bridge Five people on your team A taxonomy of how individuals in product teams are responding to AI adoption, and what each response reveals.
Phase 2
Care Capital

Having established what is wrong, the series introduces the framework: what care capital is, what it measures, and why it is a product quality issue rather than a culture programme.

09
Care Capital What care capital is The framework: five conditions that determine whether AI amplifies a team's strengths or its problems.
10
Care Capital Institutional safety The first condition, and the one most undermined by AI adoption pressure.
11
Care Capital Team trust and empathy Why cross-functional understanding is collapsing, and what it costs product quality.
12
Care Capital Incentives and mission The structural problem that culture programmes cannot fix.
13
Care Capital Curiosity and growth The condition AI most powerfully amplifies, for better or worse.
14
Care Capital Collective intelligence The output condition: what care capital makes possible, and how AI can accelerate it or substitute for it.
Phase 3
Practice

The final post applies the framework to a real product team: what building care capital deliberately involves.

15
Practice What this looks like in practice Care capital in a real product team: the sequence, the resistance, and what changes when it works.

Follow the argument

Each post builds on the last.

Follow on LinkedIn to get each post as it publishes. The series is designed to be read in sequence: the framework only lands once the problem is understood.

The diagnostic

Don't just read about care capital. Measure it.

Eight minutes. Twenty-five questions. A radar chart across all five conditions, benchmarked against other product teams.

Measure your team →